Basic Steps in Starting Your SEO Business

Starting your business and becoming your own boss is an exciting and nerve-wracking experience. You’ll want to achieve success, and you must be willing to work hard to attain that. Like any other start-up, putting up an SEO business requires capital and knowledge about the field. 

What Is SEO?

The acronym for Search Engine Optimization, SEO, is the process of increasing website traffic and visibility by using strategies that will boost its ranking on Search Engine Results Pages (SERPs).

Why Should I Start An SEO Business?

As the king of search engines, Google dominates the global market with a whopping 86% market share, with 227 million searches made per hour. This is very helpful for businesses aiming to be noticed by potential customers. With an effectively implemented SEO, you can help these businesses in their ventures by increasing their rankings in search results when typing specific keywords.

How Do I Start My SEO Business?

  • You must have business acumen. Not knowing what’s best for your business is detrimental to its survival. You can read online resources and books that will give you insight on making your SEO business a success, or you can use training software for small business.
  • Learn the basics of digital marketing. You don’t become a successful SEO expert miraculously. You have to educate yourself on the fundamentals of digital marketing and SEO since no one will trust an SEO agency that doesn’t have a clue how it works.
  • Hire a lawyer and accountant. This is for setting up your business structure, how it will be protected, and getting advice on legal and financial matters.
  • Create your website. Having an online presence is important in acquiring clients. Write content regarding your services and the solutions to your client’s problems, and don’t forget to include a call to action after each one.
  • Acquire your SEO tools. Having the right tools for the job can save you time and money. Invest in software for SEO agencies that will significantly increase your productivity while reducing workload.
  • Create contracts. A contract binds your business with your clients and ensures that both parties have an agreement on what’s needed to be done and what is expected of them.
  • Get clients. Of course, you can’t run a business without customers. Start building your web page and marketing your services on social media and other sites. Doing so attracts potential clients and allows you to practice your SEO skills.


Need help in putting up your SEO business? Visit Anthem Software and take a 120-second tour of their services, or contact them at 855-269-9221.